"Good for you and our planet"
Our search to re-define the essence of comfort has led us to uncover the unparalleled benefits of bamboo viscose. Easy on the skin, superbly soft, and highly breathable, this miracle plant produces one of the softest yarns available... and we fell in love at first touch.
OUR DESIGN PHILOSOPHY
We’re often asked why we only make basic essentials. We believe that beauty lies in simplicity and consciously keep our collection minimalist and versatile.
Everyday essentials are perhaps the most important pieces in your wardrobe and our mission is to provide you with modern, high quality basics that naturally fit who you are. Our timeless, durable collections are made to suit your everyday lifestyle and this is our design philosophy.
COMFORT IS NOTHING WITHOUT PEACE OF MIND
That’s why we strive to produce thoughtful clothing that meets all your needs whilst being high quality, durable and sustainable. All Boody garments use viscose made from bamboo and are produced adhering to the highest standards for both the planet and our workers.
Feel vibrant, serene and relaxed everyday, wearing clothing you know fits who you are, naturally.
"Smart comfort you can feel good about"
We live up to our convictions. It’s about our air. It’s about our people. It’s about the world we live in. Our love for our beautiful planet demands participation to help reverse the decline in the health of our environment and its people.
THE FOUR PILLARS OF BOODY
We strongly believe that our customers have the right to know what it takes to produce what they wear daily. By changing our habits as consumers and educating ourselves and our communities we can all “be the change” needed to reduce the social impact on our planet.
From the initial bamboo crops that yield our exceptional viscose fabric to the delivery of Boody into your hands, we’re committed to maintaining a responsible and transparent process every step of the way. Our objective: maximising positive outputs and minimising negative ones throughout the entire supply chain.
“Born in Australia and now loved worldwide”
Boody was born in 2011 along the beautiful eastern beaches of Sydney, Australia.
Conceptualized by two best friends who combined their passions for fashion and health to create an eco clothing brand with comfort, style and health at its core.
Today, Boody is available around the world, with a shared aspiration to make our customers look and feel good. We want to bring you a true sensory experience in your everyday essentials, using natural materials that are in greater harmony with the planet.
Our worldwide headquarters are anchored in the heart of Sydney to stay close to our roots. Our North American Team is located in sunny San Diego. Our passion for people and the environment inspires us in everything we do. Our small team takes pride in making customers a priority and listening to your feedback is essential to us.
We’re continually on the lookout to design new and innovative everyday essentials to meet the needs of our environmentally aware and health conscious customers who enjoy affordable luxury that doesn’t cost the earth.
You’re a part of our evolution. Help us write our story.