This month for Boody’s Shop Local series we are featuring The Curious Quill, a specialty boutique located within Thee Draper Village. They've been selling Boody since 2017.
When did Draper Mercantile open and what type of store is it? Where in town is it located?
and how has it evolved/grown since then?
The Mercantile has been operating since 2008. The Draper Mercantile is located less than a mile off of Interstate 81. Thee Draper Village is the home to many small businesses. The Curious Quill is our boutique where we sell unique gifts and unusual finds including Boody Wear.
What is your store known for?
The Curious Quill is where we sell products like Boody. We are known for thinking outside of the box when purchasing and finding excellent quality unique products that are not found in many places. People shop here for unique meaningful interesting gifts.
How has your store evolved over the past year?
Over the last few years the store has changed in many ways. We take customer feedback very seriously to create our own brand while keeping the wants of the consumers our main priority. We have passionate staff members that are constantly thinking of ways to bring our vision to life.
Why did you bring Boody into your store?
We brought Boody into The Curious Quill for it's great price point for such a great quality product. We were introduced to Boody through a brand rep and were instantly drawn to the comfort and great wear.
What are your top Boody sellers?
The top Boody sellers in the store are definitely the bras and classic bikini panties.
How do you merchandise Boody? Any tips on selling?
The best way I have personally found to promote the Boody line is by word of mouth. Seeing women/men who are interested in the line and sharing my own personal opinions on the feel of the product and why i prefer to wear it.
What is your favorite Boody item?
My favorite Boody item is the leggings. I am a sucker for comfortable good quality leggings and they are so hard to find so now i only buy the Boody.
What are your plans for the future of Draper Mercantile?
Our plans for the future here in Thee Draper Village is to continue to grow and find our online presence. We are located in a small community that is very much loyal to us here. So the next big goal is to create the feeling you get when you come here translated to our online community!
What are your two top recommendations for anyone visiting Draper, VA?
If we were to recommend anyone to Draper we would of course encourage them to explore all of what we have to offer in Thee Draper Village. Within the village there is a full service coffee shop, tea garden, local marketplace, and the boutique. We encourage people to find us at www.newriverretreat.com and explore some of the many cabins we manage on the New River or Lakeside. We are located on the same street as a trail entrance to the Historic New River Trail as well. The New River Trail is 57 miles long through Southwestern Virginia following an abandoned railroad. The sights are an absolute must see!